Ruthie L. designs is a contemporary rug boutique specialising in timeless, exquisite and artisan-crafted hand knotted rugs. With a focus on utilising the highest quality materials and ethically creating truly unique and custom-made pieces, designer and owner, Ruth Lazerson is excited to launch her debut rug collection THE SECRETS OF NATURE at Decor and Design Show 2017.


Founded by an art expert, textile designer and artist Ruth Lazerson in 2015, ruthie L. designs was initially established as a textile design studio, having transformed over the last two years into a highly-respected design and production studio. With a focus on made-to-order pieces that are perfectly crafted to bring together the cohesive design of a space, Ruth works closely with each client to create bespoke pieces that resonate with their aesthetics and ultimately inject joy and beauty into any space.


THE SECRETS OF NATURE RUG COLLECTION is a range of sixteen hand knotted rugs that have been inspired by Ruth’s love of nature and the raw and natural patterns that exist in the environment. With each rug taking many months from design conception to completion, this collection aims to capture the rugged and transient elements of the natural environment. THE SECRETS OF NATURE RUG COLLECTION comprises three smaller collections: Rugged which includes six designs that focus on this wild and rough aspect of the natural environment, Transient which includes six designs that capture the transient and fragile aspect of nature and Elements with four designs that revel in each of the natural elements – water, fire, air and earth. This beautiful collection will be shown for the first time at the Decor and Design Show in Melbourne in July 2017.

“After two years of designing and refining colours, textures and materials, I am thrilled to unveil this rug collection,” Ruth says.

Of the timeless and intricately hand carved rug, Under the Precipice, Ruth says “ … right on trend, this rug in its gorgeous greens and greys is reminiscent of the valleys and peaks and the creaks and crevices one finds in the mountains. Hand knotted and hand carved by highly skilled artisans with 175 knots per square inch in handspun New Zealand Wool and silk, this rug will transport you deep into the mountain thicket”.


Fragile Wings, one of the heroes of this collection is a 2.5m x 3.5m wool and silk rug. Perfectly hand carved in shimmering silvery grey tones, it reminds one of the delicate, transparent and glistening wings of a butterfly.

Of the 2m x 3m rug, Depths of the Ocean from the Elements Collection, Ruth shares “… this rug was my initiation into the whole incredible craft of rug making.

ruthieldesigns_b02Created for several clients in different materials, the rug always looks completely unique. Inspired by the ocean with its rolling and breaking waves and its many spectacular shades of blue, hand knotted entirely in art silk, Depths of the Ocean epitomises the serenity and beauty of the sea. Embracing silk’s natural tendency to change appearance and colour from every angle, Depths of the Ocean sometimes shimmers in silver and sometimes darkens to a deep greyish blue – just like the ocean! Cool and soft to the touch, Depths of the Ocean is the ultimate indulgence!

Says Ruth “I’m so excited to be able to showcase THE SECRETS OF NATURE RUG COLLECTION for the first time at 2017 Decor and Design Show Stand No. A19. I’m very much looking forward to having the opportunity to engage with like-minded professionals and to be able to share these rich, sumptuous, timeless works of art which have been hand crafted with so much care.